James Swanwick has life experience in the worlds of business, media, health and wellness and so much more. In this episode, he shares insights from his own highs and lows to help people reach their full potential. Furthermore, James shares how he helps people realize the power alcohol can have over us, and that it undoubtedly is a drug. His philosophy and program have been created to help you rule your own life. James is a huge fan of the saying 'Just do it', as he believes that we all have a choice. Either we do it or we don't. It's totally up to us!